Examples

Here are just a few examples of small business marketing online, using a range of different searach engine ranking tactics, including Video Marketing, Authority Site marketing, and Traditional SEO. 

Slide Show Video examples:

1.  Lisa the Nutritionist’s video, which ranked on Google’s first page in 48 hours for the term:  "Nutritionist in Brisbane" (currently ranked #6 (Youtube video) #7 AND #8 (All videos).
Click here to see Google results:

2.  A  Slideshow for my wife’s online life coaching business.  The links from these videos have helped her video rank #3 for "life coaching north brisbane" and her site #4 for the same term!

3.  Short promotional video for www.kitchensplusbathrooms.com.au  Without ANY proper SEO work on it at all, Chris’s site ranks #1 for the term "bathroom renovations gold coast"  and #8 currently for the same term on Google

Websites:

The following three websites are built using our Business Website and Blog package which is available for around $1500 to $1600 depending on options.  (Note:  this website you are on, is also an example of this package itself).

www.ivegotlife.com.au
www.noiseless.com.au
www.kitchensplusbathrooms.com.au

Other websites our team have built:
www.auzion.com
www.elev8conference.com
www.livingsuccess.com.au
www.livingsuccess.com.au/blog
www.bluecardonline.com.au

Note: with the exception of www.elev8conference.com which is targeted at kids, the style of these business websites is reasonably plain, and not full of flashy graphics.  This is intentional!

High-end graduate program attraction "micro-site" for corporate Xstrata, with "Gen-Y" style videos and flash animation.
www.xstratagraduates.com

Video marketing (see also above):

Check the #6, 7 and 8 results in Google for this term - initial ranking was achieved after only 48 hours:
Click here:  "nutritionist in brisbane"

Update 16th June 09:  (Note: this project has not been given the ongoing marketing attention it deserves… with very little work it would be easy to get more, and higher rankings for both these terms.)

Article marketing:

Note:  Results may vary over time (although its unlikely with these articles!):

Check the #5 result in Google for this term:  Click here: "blue card australia"

This article has held this position or higher so far in Google since about February 08, a few weeks after it was published. During the period April 08 to January 22nd  ‘09, I’ve had 1,435 visitors to my site directly from that one article!  This is how powerful the technique is!  Here’s a screenshot from my Google Analytics program for that period,  showing all the visitors from that one article!

Check the #6 result in Google for this term:  Click here "Brisbane southside school"

This article was published on 12th October 2007.  It took the number position for this search term within a few days, and it has not budged from the top position until recently!  It’s not had any further attention at all.

Here’s another article I had written which has held the #2 position in Google for nearly 2 years:  Click here: "hairstyles for fine hair"

IMPORTANT NOTE: This is one of the incredibly powerful features of using this type of article marketing.
Once these articles get ranked, they are unlikely to slip.
So you don’t have to worry so much about ongoing maintenance campaigns!

Traditional SEO:

Note:  Results may vary over time:

Check this #2 and #3 ranking for this term in the highly competitive dating field:  Click here:  "executive dating sydney"
Check rankings #1 and #2 (above RSVP.com) for this term:  Click here:  "executive dating brisbane"
Check #4 ranking for this very competitive term:  Click here: "executive dating"

In Yahoo check #1 and 2 for this phrase which has 245 million competing pages!
Click here:  "blue card online"

A relatively new website, with little formal SEO work done on it, using the Business Clicks on-page optimisation model, this client owns the #1and #2 positions for the term "team building airlie beach"

Also #6 for "training gladstone"

One of my other sites has the #1 position for "blue card australia" on Yahoo

If you check, you will see similar results for "blue card australia", "blue card queensland" etc. etc.

Local Business Directories

These are almost as powerful as the article marketing strategy above.   Below is an example. For this search term, my client (the troubled ABC Learning Centres) were ranked #3 underneath their main online competitor www.echildcare.com.au  I got a couple of listings for them on the business directory site www.hotfrog.com.au, and the next day they were ranked #1 and #2!  This has now matured to the first two or three listings!  It’s HIGHLY unlikely this ranking will change now!

We include online business directories and article marketing in our "Fast-Rank Local" package which gives you a guaranteed Google first page presence!

Peter Cutforth
Business Clicks Marketing
Mobile:  0416 086 502