The days of sticking up a “long-copy” sales letter on a web page and expecting it to sell really well, are in death-throes! Especially if that product or service is reasonably high-ticket! The reason for this is that these days, peopl
e expect more: they expect to SEE you in a video; they expect to get to know you through video and social media engagement; and they expect to see what OTHER PEOPLE are saying about you as well, through reviews and testimonials.
If you’re looking at launching a product or service, and particularly if its a high ticket item, then there’s no question this is right up there in the top five resources available from the online marketing teaching community, in the world today.
Jeff Walker is a complete legend in the IM industry. He regularly does multi-million dollar launches, and his clients have clocked up hundreds of millions of dollars of sales in a huge range of industries through the “Product Launch Formula” approach – in all its variations and applications. Right now, (13 September 2013) he’s giving away a free PDF and set of training videos, as part of his own launch – so this is a GREAT opportunity to study what he’s doing, watch and learn!
I am. Will you join me?